In today’s world, it’s imperative for event and hospitality professionals to establish and cultivate their own personal brands. It’s time to come out of the shadows, into the spotlight and create a bigger impact in your career, and we’re going to use the powerful platform, LinkedIn, to get you there! Join Leanne Calderwood, CMP, as she dives into strategies to amplify your influence on LinkedIn.
Learning Objectives:
• Determine why we should all build our own personal brands, separate from our organization's branding and how you can integrate your company’s brand and values into your own personal branding messaging
• Discover 5 Ways you can grow your brand, without social media
• Dive into the 3 activities on LinkedIn that when used together will help you amplify your brand, and increase your leads and opportunities.
• Understand 3 LinkedIn Profile accelerators that will help set you apart from the competition